Our analysis reveals that Wix, which provides excellent customization possibilities and ecommerce features, is the best website builder for small businesses. You can confidently create an online store and build your brand thanks to the platform’s versatility and ease of use.
The design-focused Squarespace comes in second, and because to its gorgeous designs and scheduling features, it’s perfect for small firms that focus on marketing and the creative industries.
The top website builders for small businesses are listed below :-
Table of Contents
But what qualities should a small company website builder have ? A builder should ideally be easy to use, quick to set up, have excellent SEO features, and have budget-friendly but scalable pricing options.
In order to give you precise and trustworthy recommendations, we’ve used our own research process to compile this list of eight website builders. Below is further information on our methodology :-
Quick Overview of the Best Website Builders for Small Businesses
In our investigation into the top website builders for small businesses, these eight systems came out on top. To compare the various platforms side by side, use the arrows to navigate between them :-
Best Website Builder for Small Businesses Overall
View an example here: Solvita Collection
Overview of Wix
Searching for the top small business website builder? With a rating of 4.7 out of 5, Wix is our top pick for 2023. With over 800 templates and an intuitive drag-and-drop editor, the builder is remarkably simple to use.
Many of our rankings include Wix at the top, but there’s a good reason behind that. Wix is a trustworthy alternative for any company trying to market itself or conduct online commerce because it performs well across practically all of our small business research categories.
When it comes to your website and brand image, Wix gives you complete creative flexibility. Its cutting-edge ecommerce technologies, such as inventory management software and shipping solutions, also make it difficult to beat.
Feature Wix — website builders
Wix, which scored 4.8 out of 5 overall, far outperformed the other website builders we examined in terms of having the best features for small businesses. Squarespace, which ranks second for features, receives only a 3.7 out of 5 rating. Nearly all of the robust website capabilities offered by Wix are integrated into the platform itself, ranging from e-commerce and website analytics to SEO and marketing. In the thorough part that follows, we’ll go into greater detail on these characteristics.
Wix offers seven different options, three of which—Business Basic, Business Unlimited, and Business VIP—are expressly geared towards ecommerce websites. It’s important to keep in mind that Wix is more expensive than other website builders due to industry-wide price increases.
Wix’s Combo plan has monthly costs that start at $16 for an entire year. The Business Basic plan, Business Unlimited plan, and Business VIP plan are all invoiced annually at $27, $32, and $59, respectively, for those wishing to sell online.
Favourable for Creative Businesses
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Overview of Squarespace — website builders
If you want a website that has both elegance and substance, Squarespace is one of the best options for small enterprises. In our overall small company testing, it receives a score of 4.3 out of 5, a modest decrease from the score of 4.7 out of 5 it received in the prior year.
Squarespace’s high design score of 4.5 out of 5, along with its beginner-friendly editor and outstanding service channels, make it a very good alternative for small businesses even though it hasn’t been able to surpass Wix in our rankings.
Squarespace is one of the easiest builders to use, rating 4.4 out of 5 in our ease of use category, placing it on par with Wix. You won’t have any trouble building a brand from scratch with Squarespace.
Features of Squarespace
Squarespace’s rating for website features has decreased from 4.1 out of 5 last year to 3.7 out of 5 this year. However, we were pleased to discover enhancements to Squarespace’s internal offering, such as a platform for online reservations and sophisticated marketing capabilities.
Pricing for Squarespace
Squarespace has four options, Personal, Business, Basic Commerce, and Advanced Commerce, with monthly prices starting at $16. Similar to Wix, Squarespace was affected by the modification to our pricing algorithm, and as a result, its pricey plans received a value for money rating of 3.4 out of 5.
GoDaddy — website builders
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Overview of GoDaddy
GoDaddy, which received an overall score of 4.1 out of 5 in our small business analysis, rounds out our top three.
Simply told, GoDaddy is perfect for small enterprises that need to launch rapidly. Additionally, GoDaddy’s ADI function is ideal for you if you’re in a big hurry. GoDaddy’s quick quiz will ascertain what you want from your site and build it for you, saving you the time and effort of having to select a template and tweak it until you’re satisfied with the design. Nothing could be simpler!
The major drawback is that GoDaddy’s features, with a low score of 3.4 out of 5, and its limited flexibility, weren’t designed for sophisticated websites or expanding organisations.
In our recent product testing, GoDaddy received a score of 3.4 out of 5, which is down somewhat from the score of 3.6 out of 5 it received the year before, placing them in the middle of the pack in terms of website features. It is mostly let down by its simple marketing tools, the absence of strong internal features, and the lack of an app store.
Price of GoDaddy
GoDaddy offers the Basic, Premium, Commerce, and Commerce Plus options. It is one of the most affordable choices on this list with a price range of $9.99 to $29.99 per month. All four options take payments, include marketing resources, and permit online reservations; but, if you want to start selling online, you’ll need to upgrade to one of the two commerce plans.
Favourable for Online Stores
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Summary of Shopify
Shopify is the best option for small businesses who aim to expand over time, earning a score of 4 out of 5. Due to the fact that Shopify offers you a variety of inventory management features, we’d recommend it primarily to companies that want to sell things online rather than just promote their brand and products.
Shopify takes first place in this research category with a strong 4.7 out of 5 for its sales features and a wide range of ecommerce tools. A QR code generator, a logo creation tool, and templates for purchase orders and shipping labels are some of its most helpful tools.
Features of Shopify
In our most recent round of product testing, Shopify’s generic website features received a score of 3.4 out of 5, which isn’t particularly impressive. The essentials are covered by its built-in capabilities, however Shopify mainly relies on its app marketplace. Despite this, Shopify excels in the ecommerce space, earning a score of 4.7 out of 5 for its sales features.
The three main plans offered by Shopify are Basic, Shopify, and Advanced. Prices range from $29 to $299 per month when invoiced annually. Shopify’s Starter plan, which costs just $5 a month and enables you to sell via social media sites, is a great option if you want to start selling online but aren’t yet ready to commit fully.
For Food-Based Businesses, the Best
Summary of Square Online
Square Online starts off the second half of our ranking with an overall rating of 3.5 out of 5. Square Online targets small businesses who want to sell products online, with a concentration on those that operate restaurants or other food-related businesses.
Square Online is unique because of its free plan, which enables users to make sales without having to change to a paid plan. Additionally, it’s quite easy to sync everything with your new website if you’re already a part of the Square ecosystem, which means you already use Square POS (Point of Sale) for your business.
Square Online’s lack of advanced functionality and mediocre design options keep it from ranking higher on this list.
Online Square Features
Square Online receives a 3 out of 5 rating for the website’s features. This is primarily due to the fact that the finest features require a higher price; the free plan is somewhat limited and contains advertisements. However, all of Square Online’s plans include social network integration, an infinite number of items, and SEO tools. You’d be better off upgrading to one of Square Online’s paying plans if you want the greatest sales tools.
Online Square Pricing
With a rating of 4.5 out of 5, Square Online is one of our top picks for price, ranking just behind Jimdo and in the same spot as GoDaddy. The two paid programmes offered by Square Online are Plus and Premium. It also provides a free plan that, in contrast to other builders.
Overview of Hostinger
After purchasing Zyro, Hostinger just launched its own website builder. In our analysis, it receives a respectable 3.2 out of 5, placing Hostinger in sixth spot for small enterprises.
The fact that Hostinger only offers one package sets it apart from the other builders on this list. Although this severely restricts its scalability, Hostinger’s user-friendly builder keeps things straightforward.
For any small business trying to go online fast and affordably, we’d choose Hostinger because of its easy-to-use tools and editor, which make it perfect for novices or anyone who isn’t particularly tech-savvy.
Offerings of Hostinger
Among the group, Hostinger’s website features received some of the lowest ratings. When compared to its rivals, its features aren’t particularly advanced, and it lacks an app market and other plans.
Pricing for Hosting
To keep things simple, Hostinger offers just one plan, which costs $2.99 per month. You can even receive three months for free if you sign up for its 48-month longest term! However, we’ll caution you to be mindful of Hostinger’s renewal charges because they can significantly increase after the initial term. For instance, it will renew at $8.99 per month if you sign up for a year at $2.99 per month.