It can be your spirit of entrepreneurship. Perhaps you’ve heard of Addison Rae, a 21-year-old driver of a Tesla Model X. Perhaps you thought, “Well, might as well monetize this,” after seeing the “screen time” warning from your phone, which passive aggressively informs you that you are addicted to the internet.
Welcome, however you arrived here. Here’s how you monetize your TikTok account.
With over 1 billion active users as of January 2022, TikTok is the sixth most popular social media site globally. It’s a large market.
Some individuals view TikTok as a full-time job because so many others have already worked out how to make money there. For the greatest tips on how to monetize your app, continue reading ( or watch the video below ! )
Table of Contents
Is TikTok a viable source of income ?
Yes, to answer briefly.
You must be 18 years of age or older, have more than 10,000 followers, and have received at least 100,000 views in the past 30 days in order to earn money directly on TikTok. The TikTok Creator Fund application is then available within the app.
Yet earning money on TikTok involves a little imagination, just like drawing a picture or figuring out your ex’s ex’s status in a relationship. There are legitimate, app-funded ways to make money on the network, but there are also many additional opportunities, even if you don’t have a large following.
Many TikTok users have already achieved financial success with the app, much as social media creators active on other platforms. Also, even though TikTok may appear like a new frontier, the methods you can utilise to make money are probably not that novel (check out our guides to making money on Instagram and Youtube).
The methods you choose to monetize your account will impact how much money you can make on TikTok (see the list below for more information).
How to get money tik in 4 ways
Cooperate with a company you respect.
TikTok defines sponsored content as something for which you receive anything of value. Yes, that is the aim. For instance, you might be paid by a company to film a TikTok video praising the wonderful scent of their soy candles, or you might be given a free skydiving vacation in exchange for your post. (But, we do not advise accepting any free skydiving offers).
And brands are keen to engage in such compensated collaborations. According to a research on influencer marketing, 68% of U.S. marketers intended to utilise TikTok for influencer campaigns in March 2021, up from 16% in December 2019. Otherwise put,
In light of the COVID-19 pandemic and ongoing social justice movements, businesses prefer to collaborate with people who have a following that knows and trusts them, according to the same eMarketer survey.
It brings us to a crucial point: avoid looking to associate with businesses whose viewpoints differ from your own. Your audience responds to you in a uniquely personal way. Your followers may be interested in your motivational soup metaphors, the number of languages you can speak, or even your manicure, but they are also interested in your morals.
Here are a few pointers for beginning with sponsored content :-
Only contact companies or organisations you truly adore.
Your followers will betray you if your TikTok is all about your raw vegan journey then all of a sudden you start posting about your favourite nearby burger establishment. This is not only unclear, but it also gives the impression that you are a sellout. So, be certain that your sponsored material is consistent with your other content.
For your TikTok account, create a press kit
A press kit is similar to a personal trailer for a film. It includes your contact information, images, and noteworthy accomplishments and extols all your outstanding qualities (giving brands compelling reasons to work with you). Get them curious about what happens next while holding a bag of popcorn. Press kit templates are available for free on websites like Templatelab.
Make a few posts that aren’t sponsored
Brands will want to know that you have the skills necessary to increase sales for them. Creating a few (non-sponsored) posts on your favourite pair of shoes can increase the likelihood that the elusive speciality sock company will want to collaborate with you.
Toggle the Branded Content button.
Humans dislike being duped, and it turns out that applications also dislike it. The Branded Content toggle was developed by TikTok to ensure user transparency. Press the button if you’re producing content for sponsorships (or risk your video being taken down)
Connect with influencers
This is the first tactic’s opposite. Get in touch with an influencer whose content is consistent with your brand if you are an established company trying to expand your profile (and earn money) on TikTok.
In this TikTok, fashionista Wisdom Kaye recently collaborated with the fragrance brand Maison Margiela, while in this one, culinary blogger Tiffy Chen collaborated with Robin Hood (the flour, not the fox)
In this study by Tomoson, it was found that businesses received an average return of $6.50 for every dollar spent on influencer marketing, with the top 13% reporting returns of $20. Furthermore, according to 50% of marketers, clients acquired through influencer marketing were of a higher calibre than those acquired through email marketing or organic search.
Finally, influencers do, indeed, influence. Effectively. Including micro-influencers
You can use the TikTok Maker Marketplace to search for the ideal influencer if you live in the United States. Influencers and brands are connected on the marketplace website. Every brand is welcome to join, however influencers can only join by invitation (for now)
Search for hashtags that relate to you and your company outside of the United States and the TikTok-approved market (#dentist, #faintinggoats, #thrifting), then read through the material. However, you might simply explore the app, liking the movies you enjoy and disliking (or selecting “Not interested”) the ones you don’t. You’ll start seeing what you want to see on the app. Such scary intelligence.
Consider each creator’s page carefully; we’ve all heard the stale tale of the sobbing influencer’s non-racism non-apologetic. Steer clear of troublesome TikTokers. It’s 2022
Make use of Tiktok to promote your items
Making TikToks that showcase your products and all the features that make them special is the most obvious way to make money if you already have merchandise. Make sure your bio contains a link to your store.
Here’s a fantastic illustration: fashion retailer Klassy Network demonstrates how to wear a “brami.”
You can even design your own custom merchandise, much like the proud gay icon and Italian Greyhound Tika the Iggy did. Thomas Shapiro, the dog’s owner, offers items with the Tika logo online. Fenty Beauty and Cocokind, two makeup companies, are dominating the merchandise market.
Check out TikTok’s payments to creators
This is the approved money-making approach for apps that we previously discussed. Announcing a new Creator Fund on July 22, 2020, TikTok promised to donate $200 million USD to “support those who dream of leveraging their voices and creativity to create exciting professions.”
The globe and the internet ate it up, and a week later they declared that the fund will increase to $1 billion by 2023. How do you obtain that lovely creator money then? When applying, you must check out a few boxes on the application :–
Have an account that complies with the TikTok Community Standards and Terms of Service; – Be a resident of the US, UK, France, Germany, Spain, or Italy; – Be at least 18 years old; – Have at least 10,000 followers; – Have at least 100,000 video views in the past 30 days
If you own TikTok Pro, you can use the app to submit an application for the Creation Fund (the best things in life are not free)
5 suggestions for earning money on TikTok
This would be the main lesson of the huge book on social networking, if it had one. Yet despite how difficult it may be to accept that authenticity matters in our heavily censored world, internet consumers crave for authentic material.
90% of the 1,590 respondents surveyed in this 2019 study agreed that authenticity is crucial online, however 51% stated they thought less than half of firms produced content that resonated as authentic.
Be loyal to yourself whether you’re following a craze for dancing or flaunting your crocheted frogs. It’s the most reliable technique to generate loyal followers and, ideally, money.
Authenticity and this go hand in hand. It’s always best to err on the side of caution when it comes to posting sponsored material and disclosing when you receive free goods.
Use TikTok’s branded content option when appropriate since it adds a disclosure for you (#Ad)
Consult the advice of your favourite creators
If you’re unsure about where to begin, scroll. It’s likely that some of your favourite creators profit from TikTok. Look at what they are doing, such as brand deals, T-shirt promotions, and writing out their Venmo in an alphabet soup, and try to implement those similar tactics.
Keep posting your usual content.
Your fans will lose interest if every single one of your TikToks is promotional or paid content. You must maintain composure.
Makeup artist Bretman Rock publishes collaborations with Yves Saint Laurent in addition to his favourite Filipino cuisine, humorous video outtakes, and of course the cosmetics and fashion stuff that first attracted all of his followers.
Never quit up
It’s difficult to make money on this social network. In that case, Addison Rae would be us all. (It’s okay to make light of it; she acknowledges how many people mistakenly believe she works an actual job. She accomplishes this with the confidence of a 21-year-old who earns $5 million year.)
Continue trying even if one brand or influencer rejects you. Hard work literally pays off.
What will TikTokers earn in 2023 ?
As was mentioned earlier, there are numerous ways to monetize your video on TikTok, and your choice will have an impact on your earnings.
In TikTok, brand deals can earn you up to $80,000. That’s right, if you’re a successful producer on the platform with a sizable and engaged following, you can use the money from one video to purchase a luxury vehicle.
You can make between 2 and 4 cents through the TikTok Creative Fund for every 1,000 views. As a result, once you hit a million views, you might anticipate receiving $20 to $40.
Who profits the most from TikTok ?
Amelio Charli :–
Estimated yearly profits of $17.5M.
With the help of her viral dance videos and licencing agreements with companies like Hollister, Procter & Gamble, and even Dunkin Donuts, @charlidamelio has amassed an enormous fan base (and income).
Added Rae :–
Estimated yearly revenues of $8.5M.
An other illustration of rising to the top through dance is @addisonre. Together with her wide line of beauty and personal branded items, she has endorsement agreements with Reebok, Daniel Wellington, and American Eagle.
Lame Khabane :-
@khaby.lame became the most followed TikTok account in June 2022, according to expected profits of $5M year. The comedian and Life Hack expert has sponsorship deals with Juventus F.C., Hugo Boss, Netflix, and Amazon Prime.
Blue-sky-wise, a successful TikTok profile can make your life possible, but you can still use it to earn money even if you don’t have millions of followers or billions of likes.
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